El Sistema, Elementary School Music Program - Somerville, Massachusetts - USA
The challenge: Without too much adult-talking showcase the year of this elementary school music program with a sentiment of advertisement for partnership to support the program.
The solution: Make 4 versions, with the final version having all the focus on the kids and the music.
The result: A wonderful video under 5-minutes giving a glimpse of what exactly El Sistema is and how it's helping to improve the lives and guarantee bright futures for these kids.
